introduction: marketing into the normalization and increasingly intense today, more and more enterprises, the degree of investment is more and more deep, the effect is getting worse, and even many large enterprises have the trend of marketing. Do not believe, you look back over the past five months, to see how many of you can make a deep impression in the mind of the classic case?

network is no shortage of topics, but also the lack of various marketing tools. As a student to the Internet as practitioners, I have been watching closely the evolution and trend of all kinds of hot events on the network, and willing to participate, but also because of this, I deeply feel: marketing into the normalization and increasingly intense today, more and more enterprises, more and more investment deep, the effect is getting worse, and even many large enterprises have the trend of marketing.

does not believe, you look back over the past five months, see several classic cases can leave a deep impression in your mind? How many in your contact for TA’s amazing and exciting, or for its creative and scream? I believe that you will have the same feeling with me, this case it seems a long time not met the.

pan marketing era opens

if the past brutal development due to the multi users marketing China, silly, speed (money, people stupid, speed, so today) marketing pattern shown is that smart people too much, fool enough to use. No longer a post, it caused people to move a box of home XXX. We experienced a variety of moves to another round of marketing after baptism, already accustomed to the marketing thinking to rise from the tactical level to the strategic level, first of all marketing.

social environment: with the development of science and technology, the popularity of the Internet thinking, as well as countries with economies in transition, this year, Premier Li Keqiang also proposed the guiding ideology of "Internet plus", show off a number of top performers are entrepreneurs title, success selling, with the Internet thinking under the banner of Internet plus coat. A dry, tiaodashen activity is terrible, really fancy gimmicks to attract a batch of fans blindly follow or imitate.

brand: early enterprises, especially the OCS early the first attempt of social media marketing company, in the taste of sweetness, more to dig all kinds of gimmicks on the topic of speculation, various forms and means of marketing, under their leadership, now selling Hot pot Street know through dinner sanitation workers to increase the degree of concern.

media: as with public opinion and less than voice oriented media, constantly changing the form of media, presenting the forefront of the trend and the way of expression to everyone, they haven’t earned money, but seeing a group of people through their hard work to build a platform to make money, you say TA who feel good? I have said that the media itself has certain technological innovation, tactically grasp a good platform, combined with the data to the platform itself, to find out how to get the message presented to the user, they do a lot of services for customers in their own platform, call and execution resources relatively faster. These are the